There, there ... not to worry!

Even though today's highlighted error is far too often seen in professional and business communication, we know this quick reminder will stick with you and YOU won't be caught misusing these homophones.


Here are some real examples of incorrect use of these words below (names withheld to protect THEIR reputations):

Craig was right in the middle of a rampage, but he stopped THEIR to make sure we were all scared.
"He said THERE so pressed for time that they did not get to any proof-reading today"
"I was going to call you this afternoon, but THEY'RE meeting was called early..."

LET'S GET IT STRAIGHT!

THERE is an adverb describing a PLACE or a POINT IN ACTION:
Craig was right in the middle of a rampage, but he stopped THERE to make sure we were all scared. 

THEY'RE  is a contraction for they are:

He said THEY'RE so pressed for time that they did not get to any proof-reading today.

THEIR is a possessive pronoun for "they", used before a noun:
I was going to call you this afternoon, but THEIR meeting was called early.


So THERE you have it!