What does CYA mean to you?

The CYA Team offers business writing services and marketing programs to individuals and businesses that have neither the time nor the skills to produce corporate branding in the form of the professionally written word.Whether you need us to write from scratch, create a document (email, ad, newsletter, blog , profile, press release) from bullet points and ideas or simply edit and enhance your work, CYA International is ready to work for you.

September 19, 2011

Be careful when using CONTRONYMS!!!!

What is a contronym you ask? A word that, depending on the context in which it is used, has opposite or contradictory meanings.

 Let’s have a look at a few just for fun:

CONSULT: to offer advice OR to obtain it

BOLT: to secure, OR to flee

TRANSPARENT: invisible OR obvious

ROCK: an immovable mass OR a shaking or unsettling movement

FINE: exceptional/excellent OR good enough/acceptable

FIRST DEGREE: most severe (murder) or least severe (burns)

Be sure to craft your sentences with the appropriate context so readers know EXACTLY what you mean. You may need someone to oversee (monitor) your writing, so you don’t oversee (fail to monitor) your habitual errors...

Tricky eh?

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